Do; be. Do; be. Do.

Behavior activation is a branch of psychology focusing on how one’s environment shapes their actions and their mental health. By deliberately practicing certain behaviors, you can activate an emotional state. Go for one of the positive ones because that can lead to virtuous cycles. The opposite leads to vicious cycles, and ain’t nobody got time … Read more

Go Goals, Go! 

First, read my article about goals published by the State Bar of Wisconsin. Back already? Great! I’ve convinced you that goals matter. They help guide priorities. They provide freedom, catalysts, and momentum. So, let’s get started.   What makes a good goal? I’m sure you’ve heard of SMART goals, but I encourage you to take SMARTIES.   … Read more

The Lies We Tell Ourselves

Perhaps you’ve seen the meme that tells us that we all have the same number of hours in our day as Beyonce, and look at all that she has accomplished so get going. Clever, but the meme doesn’t include that she doesn’t wake up in the morning and say, “Hmm, what am I going to … Read more

Trademarks and Sports: Yes, No, Maybe So?

Can trademarks and sports mix? To address this question, I wanted to dive in with several case studies: Of course, this Cheesehead cannot help but talk about the Green Bay Packers! The Packers’ notable trademark is it’s original one where it claims the services of “entertainment services in the form of professional football games and … Read more

The Corporate Transparency Act is Coming, is Your Company Ready?

Two days before Christmas Eve 2020, I drafted this blog post regarding the Corporate Transparency Act (CTA). As of January 1, 2024, the CTA will be enforced for all new and existing entities. If you’re interested in what the CTA means for your business, please read on. The CTA is set to fundamentally change corporate … Read more