Mark Madness

We now know the brackets for the NCAA tournament.  How people choose their winners can be everything from favorite colors to hours of study.  But two things are always certain during the tournament:  Upset wins and a crackdown on businesses using “March Madness” without permission. Starting right around now, many companies are looking to cash in on … Read more

IP from Sea to Shining Sea

Your ideas may know no boundaries, but the protection of them does.  Intellectual property laws only protect the subject within the boundaries of the entity that created the protection.  There are three types of entities that provide intellectual protection:  States (or provinces), nations and regional intellectual property organizations. Nations each have their own intellectual property … Read more

Trademarks: The Shopper’s Law

I love trademark law.  I admit it.  I have used the hashtag #trademarknerd more than once.  One reason that I love it is that it is part of everyday life. If you shop, you use and understand trademark law.  And here you thought you were just buying shampoo. Trademarks are completely based on customer perceptions.  … Read more

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